Exemplary service for clients who expect more. Our clients are private equity and venture capital firms keen to capitalise on the exciting investment opportunities available in modern eCommerce.
They turn to Soleberry knowing that we have the operational and strategic expertise to inform their decisions with vital sector-specific intelligence. Every client enjoys the benefits of Director Gabrielle Hase’s 12 years’ experience in eCommerce, business development and marketing strategy. Clients also receive specialist advice and input via a carefully selected network of eCommerce industry leaders.
We pride ourselves on a tight operational structure, deploying our agile, responsive network on demand. This ensures that you enjoy executive level support, comment and analysis both before and after you make your investment.
When a leading venture capital firm was considering investing in a new online retailer they turned to Soleberry. The task was to establish the company’s management capability and the validity of their go to market proposition.
We responded with a comprehensive on-site review of the the company’s European headquarter implemented their investments, including a tour of their fulfilment facility and interviews with key staff. We conducted a full assessment of resourcing, sales projections, growth assumptions, the product portfolio and organisational structure.
We then delivered a prompt expert analysis supported by strategic, executive and operational recommendations. We followed up with on-going advisory input as our client considered and implemented their investment.
A private equity portfolio firm made a strategic investment in a related business. To maximise returns, Soleberry was contracted to determine appropriate business models, recommend a product development programme and advise on a marketing strategy.
We began the process by conducting a workshop of key stakeholders to ensure outcomes were agreed and aligned.
We then recommended two business models and proposed product development roadmaps to support them. We also developed a strategy to leverage the company’s existing consumer base as well as to acquire new customers.
A private equity firm recently purchased a business providing in-store and on-site eCommerce analytics and traffic analysis. Soleberry was asked to advise on business case development and market positioning.
Pre-close, Soleberry provided expert insight into market competition and dashboard models. We also assisted with developing the business case and establishing customer diligence. Post-close, we guided development of the commercial model. We formulated a powerful proposition and mobilised our extensive networks to drive sales leads and introductions.