By Christopher Ratcliff on eConsultancy
The New York Times revealed a brand new website on 8 January 2014, replete with responsive design and native advertising.
As I mentioned in my article from earlier this week, native design: 12 examples of good and bad practice, it seems that with The New York Times adoption of sponsored content, 2014 will bring this marketing trend to larger, more mainstream publishing sites
Dell is the first company to take advantage of The New York Times new advertising model, with a six-figure, three month long deal. The deal also includes display ads as well as sponsored content.